This Cookie Policy explains how Lucentra LLC ("we," "us," or "our") uses cookies and similar tracking technologies when you visit our website and use our services. This policy provides you with clear and comprehensive information about the cookies we use and the purposes for which we use them.
Quick Summary: We use cookies to enhance your browsing experience, analyze site usage, deliver personalized content, and improve our services. You have control over your cookie preferences and can manage them at any time through your browser settings.
1. What Are Cookies?
Cookies are small text files that are placed on your computer, smartphone, or other device when you visit a website. Cookies are widely used by website owners to make their websites work more efficiently, provide a better user experience, and gather reporting information.
Cookies set by the website owner (in this case, Lucentra LLC) are called "first-party cookies." Cookies set by parties other than the website owner are called "third-party cookies." Third-party cookies enable third-party features or functionality to be provided on or through the website, such as analytics, advertising, and social media integration.
1.1 Similar Technologies
In addition to cookies, we may use other similar tracking technologies, including:
- Web Beacons (Pixels): Small graphic images embedded in web pages or emails that work together with cookies to track user behavior and measure website traffic
- Local Storage: Technologies like HTML5 local storage that allow websites to store information locally on your device
- Session Storage: Similar to local storage but limited to the duration of a single browser session
- Browser Fingerprinting: Collection of information about your browser configuration to create a unique identifier
- SDKs and APIs: Software development kits and application programming interfaces that enable functionality and data collection
For simplicity, we use the term "cookies" in this policy to refer to all these technologies.
2. Why We Use Cookies
We use first-party and third-party cookies for several important purposes:
2.1 Essential Functions
Some cookies are essential for the operation of our website and services. They enable core functionality such as security, network management, and accessibility. Without these cookies, services you have requested cannot be provided.
2.2 Performance and Analytics
We use cookies to understand how visitors interact with our website, which pages are most popular, and how users navigate through our site. This information helps us improve our website structure, content, and user experience.
2.3 Functionality and Personalization
Cookies allow us to remember your preferences, settings, and past actions so we can provide you with a more personalized experience. For example, remembering your language preference or login status.
2.4 Marketing and Advertising
We may use cookies to deliver relevant advertisements and marketing communications based on your interests. These cookies track your browsing activity across websites to build a profile of your interests and show you relevant ads.
2.5 Social Media Integration
Our website may include social media features that use cookies to facilitate sharing and interaction with social networks.
3. Types of Cookies We Use
Cookies can be classified based on their lifespan and the domain that sets them:
3.1 Session Cookies
Session cookies are temporary cookies that remain on your device only until you close your browser. They are used to maintain your session state as you navigate through our website and are deleted when you close your browser.
3.2 Persistent Cookies
Persistent cookies remain on your device for a set period specified in the cookie (which can range from minutes to years) or until you manually delete them. They are stored on your device between browser sessions and are activated each time you visit the website that created the cookie.
3.3 First-Party Cookies
First-party cookies are set directly by Lucentra LLC and can only be read by our website. We use these cookies for essential website functions, analytics, and personalization.
3.4 Third-Party Cookies
Third-party cookies are set by domains other than the one you are visiting. These cookies may be set by our service providers, analytics partners, advertising networks, and social media platforms.
4. Specific Cookies We Use
Below is a detailed list of the categories of cookies we use and their purposes:
4.1 Strictly Necessary Cookies
These cookies are essential for the website to function properly and cannot be disabled in our systems.
| Cookie Name | Purpose | Duration |
|---|---|---|
| session_id | Maintains your session state and authentication | Session |
| csrf_token | Security measure to prevent cross-site request forgery | Session |
| cookie_consent | Stores your cookie consent preferences | 1 year |
| load_balancer | Routes your requests to the appropriate server | Session |
4.2 Performance and Analytics Cookies
These cookies help us understand how visitors interact with our website by collecting and reporting information anonymously.
| Cookie Name | Provider | Purpose | Duration |
|---|---|---|---|
| _ga | Google Analytics | Distinguishes unique users and tracks sessions | 2 years |
| _gid | Google Analytics | Distinguishes users for 24 hours | 24 hours |
| _gat | Google Analytics | Throttles request rate | 1 minute |
| analytics_session | Lucentra (First-party) | Tracks user journey and page views | 30 minutes |
4.3 Functionality Cookies
These cookies enable enhanced functionality and personalization based on your preferences and past interactions.
| Cookie Name | Purpose | Duration |
|---|---|---|
| language_pref | Remembers your language selection | 1 year |
| user_preferences | Stores your customization settings | 1 year |
| recent_searches | Remembers your recent searches for quick access | 30 days |
| theme_mode | Remembers your display preferences (light/dark mode) | 1 year |
4.4 Marketing and Advertising Cookies
These cookies track your browsing activity to deliver personalized advertisements and measure campaign effectiveness.
| Cookie Name | Provider | Purpose | Duration |
|---|---|---|---|
| _fbp | Tracks visits for Facebook advertising | 3 months | |
| IDE | Google DoubleClick | Tracks ad impressions and interactions | 1 year |
| fr | Delivers and measures targeted advertising | 3 months | |
| li_sugr | Enables LinkedIn advertising and analytics | 3 months |
4.5 Social Media Cookies
These cookies are set by social media platforms to enable content sharing and social features.
| Cookie Name | Provider | Purpose | Duration |
|---|---|---|---|
| __Secure-3PSID | Google/YouTube | Enables video embedding and sharing | 2 years |
| tw_sess | Twitter/X | Enables Twitter/X integration and sharing | Session |
| li_at | Enables LinkedIn sharing and integration | 1 year |
5. How We Use Cookies
We use cookies to achieve the following specific purposes:
5.1 Authentication and Security
- Verifying your identity when you log in to your account
- Maintaining your logged-in state as you navigate the website
- Protecting against fraudulent activity and unauthorized access
- Detecting and preventing security threats and abuse
- Enforcing our terms of service and policies
5.2 Preferences and Customization
- Remembering your language, region, and display preferences
- Saving your search history and recent activities
- Storing your form inputs to prevent data loss
- Personalizing content based on your interests and behavior
- Providing customized recommendations and suggestions
5.3 Performance Monitoring
- Measuring website traffic and usage patterns
- Identifying popular content and features
- Understanding user navigation paths and behavior flows
- Detecting and diagnosing technical issues
- Testing new features and improvements
5.4 Marketing and Communication
- Delivering targeted advertisements based on your interests
- Measuring the effectiveness of marketing campaigns
- Tracking conversions and user engagement
- Preventing ad fraud and ensuring ad quality
- Providing relevant content and offers
6. Third-Party Cookies
We work with trusted third-party service providers who may set cookies on our website to provide their services. These third parties include:
6.1 Analytics Providers
- Google Analytics: Website analytics and reporting (Privacy Policy)
- Hotjar: User behavior analytics and heat mapping (Privacy Policy)
6.2 Advertising Networks
- Google Ads: Display and search advertising (Privacy Policy)
- LinkedIn Ads: Professional network advertising (Privacy Policy)
- Facebook Pixel: Social media advertising and remarketing (Privacy Policy)
6.3 Social Media Platforms
- LinkedIn: Professional networking and sharing features
- Twitter/X: Social sharing and embedded content
- Facebook: Social sharing and embedded content
6.4 Content Delivery Networks
- Cloudflare: Content delivery and security services
- Amazon CloudFront: Content delivery and performance optimization
Please note that we do not control third-party cookies. For more information about these cookies, please refer to the third party's privacy policy.
7. Managing Your Cookie Preferences
You have several options to manage and control cookies:
7.1 Browser Settings
Most web browsers allow you to manage cookie preferences through their settings. You can typically:
- View cookies stored on your device and delete specific cookies
- Block third-party cookies while allowing first-party cookies
- Block all cookies from being set
- Delete all cookies when you close your browser
- Configure exceptions for specific websites
Here are links to cookie management instructions for popular browsers:
- Google Chrome: Cookie Settings
- Mozilla Firefox: Cookie Settings
- Safari: Cookie Settings
- Microsoft Edge: Cookie Settings
7.2 Opt-Out Tools
You can opt out of interest-based advertising from participating companies through these industry opt-out platforms:
- Digital Advertising Alliance (DAA): Opt-Out
- Network Advertising Initiative (NAI): Opt-Out
- European Interactive Digital Advertising Alliance (EDAA): Opt-Out
7.3 Google Analytics Opt-Out
You can opt out of Google Analytics tracking by installing the Google Analytics Opt-out Browser Add-on.
7.4 Mobile Device Settings
Mobile devices also offer settings to limit ad tracking:
- iOS: Settings > Privacy > Tracking > Allow Apps to Request to Track
- Android: Settings > Privacy > Ads > Opt out of Ads Personalization
Important Note: If you disable or delete cookies, some features of our website may not function properly, and your user experience may be diminished. Strictly necessary cookies cannot be disabled as they are essential for website operation.
8. Do Not Track Signals
Some browsers incorporate a "Do Not Track" (DNT) feature that signals to websites you visit that you do not want to have your online activity tracked. Due to a lack of industry consensus on how to interpret DNT signals, our website does not currently respond to DNT browser signals or mechanisms.
However, we provide you with the ability to manage cookies through your browser settings and the opt-out tools mentioned in this policy.
9. Updates to This Cookie Policy
We may update this Cookie Policy from time to time to reflect changes in our practices, technologies, legal requirements, or other factors. When we make material changes, we will:
- Update the "Last Updated" date at the top of this policy
- Post the revised policy on our website
- Notify you through email or a prominent notice on our website if the changes are significant
We encourage you to periodically review this Cookie Policy to stay informed about how we use cookies and how you can manage your preferences.
10. Contact Us
If you have any questions, concerns, or requests regarding this Cookie Policy or our use of cookies, please contact us:
Lucentra LLC
Attn: Privacy Team
162 Hillside Dr
Castle Rock, CO 80104
United States
Email: privacy@lucentratrg.com
Phone: (641) 202-7536
Related Policies: For more information about how we handle your personal data, please see our Privacy Policy.